Open Graph, Twitter cards and link previews, explained.
Open Graph on WhatsApp behaves differently from every other platform you've already fixed a preview on, and that's the part nobody tells you. Your tags validate fine on Facebook. X shows the card...
Read moreYou just shared a link on LinkedIn and the preview card came out wrong. Maybe there's no image at all, maybe it's pulling a logo from three redesigns ago, maybe the headline doesn't match the page...
Read moreYou ran your page through a social preview checker and one line stopped you cold: "og:title (from <title>)." That little parenthetical is doing more work than it looks like it's doing. It's...
Read moreYou paste your own link into a WhatsApp chat, or a Slack channel, or a post on X, and the card comes back empty. No image, no title, just a bare URL sitting there like it forgot to get dressed. Or...
Read moreGood og image examples all share one quiet trick: they look intentional, not accidental. You've seen the opposite plenty of times, a blog post shared on Slack with a stretched screenshot, or a...
Read moreSomewhere in your page's head section, one small tag decides which flavor of content a scraper thinks it found. That tag is og:type, and it's probably the most misunderstood property in the whole...
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